C/V

Fact: I Live and Breathe This Work.

Jennifer Llewellyn
Artist | Designer | Teacher
Katonah, NY 10536
917.991.4588  | reflectjen@gmail.com



SUMMARY
Experienced, multi-faceted creative director with concentrations in integrated project/service management, customer relations, marketing, design and creative direction. Expertise in developing services and products that are experiential, valuable and innovative. Decisive team player with strong communication and interpersonal abilities. Focused in the industries of creativity, health and wellness, technology and education.

Key Qualifications: Creative Direction, Marketing and Communications, Customer Relations,
Project Management, Graphic Design and Product/Service Development.

EDUCATION
The Maryland Institute College of Art,  M | I | C /A
Masters of Professional Studies (MPS), Business of Art and Design, 2012
The State University of New York, The College at New Paltz
Bachelor of Fine Arts (BFA), Graphic Design, 1991
The School of Visual Arts
Graphic Design foundation year, 1987/88

Additional Studies:
The Art Students League of New York, Lifetime Member: Printmaking, Mixed Media
The Center for Contemporary Printmaking, Norwalk, CT, Printmaking
The State University of New York, Westchester Community College, Business and Marketing
Hofstra University, graduate course work in Aesthetic Perception

PROFESSIONAL EXPERIENCE

Director and Teacher {2016-present}
Majestic Hudson Retreats  |  majestichudson.com
Self-discovery through the integration of yoga, mindfulness and experiential art processes.
Majestic Hudson creates nurturing spaces for happiness and the freedom to unleash your creativity.
Creative Communications Associate and Graphic Designer {2013-present}
The Garrison Institute, Garrison, NY  |  garrisoninstitute.org
The Communications Department focuses on brand recognition, marketing, advertising, social media and promotion for the Garrison Institute’s retreats, initiatives, well-known teachers and organizations in the field of applying the transformative power of contemplation to today’s pressing social and environmental concerns, helping build a more compassionate, resilient future.
Responsibilities: Marketing: brand building and customer reach, Management and Team Building: production management and liaison to the marketing director, Graphic design: print and web, Website Maintenance: design and content organization.
Benchmarks: 12% increase in retreat revenue in 2015. New brand identity and website launched February 2016.
Director and Brand Strategist/Product Designer {2002-present}
Reflectjen® Katonah, NY

Reflectjen® Style  | Balanced & Slightly Twisted | Art + Apparel {2008-present} reflectjenstyle.com
Artisan studio blending creativity and compassion by enhancing one’s lifestyle with limited editions of spiritually inspired artisan clothing, sacred art and accessories for the body, mind and home.
Benchmarks: 42% gross profit margin 2012- 2015. 2016, brand re-fresh, website development, wholesale strategy plan with projected increase to 65%.

Graphic Design and Fine Art Studio {2002-present} reflectjen.com
Design projects include corporate identity, illustration, packaging, publishing, exhibition design, web design, product development, fine art, licensing, fashion styling, textile and surface design.
Design, Brand Building and Backbends {2012-present}
Niche market consulting, brand and product development for the health and wellness industry and spiritual entrepreneurs. Specialties include: branding, product and service development, design and production, motivation and brainstorming. Clients: Dannon, Kaia Yoga Complete Wellness Center among others.

Reflectjen® Spirit  | Insight & Instruction {2005-present}
Yoga and Mindfulness Instructor encouraging authenticity, empowerment and transformation through the practice of yoga and meditation.

Senior Designer and Art Director {1991-2001}
Design Edge Inc., Merrick, NY  | designedge.net
Responsibilities included directing a team of eight in-house designers, as well as supervising freelance designers, photographers, illustrators and web designers in creating, packaging and manufacturing innovative toys and luxury items. Liaison between product managers, printers and manufacturers, both domestic and abroad, taking projects from initial sketch to the final printed piece. Attended the annual “Toy Fair” as the team representative for Design Edge. Clients: Mattel, Hasbro, Fisher Price and Endless Games among others.


SKILLS & EXPERTISE
Business and Management Skills:
Experience in brand strategy, development, marketing, advertising and design direction
Strong writing, communication, organizational and problem solving skills
Skilled public speaker, works easily in groups or independently
Deadline oriented and comfortable in a multi-tasked work environment
Practiced in management and organizing teams, as well as guidance of personal projects
Interpreter of trends and competitive analytics
Technical Proficiency:
Operating System: Macintosh and PC Platforms
Designing Software: Adobe Creative Suite, emphasis in Photoshop, Illustrator and InDesign
Printing and Manufacturing: Solid expertise of printing and separations, packaging,
illustration, photography, comprehensive sampling, three-dimensional displays, visual merchandising, die cutting, molding and modeling
Web Design: HTML, CSS, Adobe Dreamweaver
Content Management System: Joomla! and CiviCRM, WordPress
Content and Presentation: Microsoft Word, Excel and PowerPoint
Digital Marketing: Informz, MailChimp and Constant Contact
Finance: Excel

SOCIAL MEDIA CONNECTORS
Promotional video for Reflectjen Style, please visit: http://bit.ly/1VXRwH6
linkedin.com: profile/Jennifer Llewellyn
Portfolio samples: behance.net/reflectjen
reflectjenstyle.com
reflectjen.com
facebook: reflectjenstyle
twitter: reflectjen

TEACHING & PRESENTATIONS
State University of New York, Westchester Community College
“Blending Art and Fashion: using your talents and technology for effective design.”
Presentation and workshop to students of the Fashion Merchandising program.
The Katonah Museum of Art
Teacher for the KMA’s Learning Center’s ten year anniversary celebration by integrating art and yoga for children in the galleries during the celebration.
The Katonah Museum Artists Association
Artist members were invited to my studio on June 3, 2007 for “Artists visiting Artists.”
The Art Students League of New York
Assisted in the organizing and hanging of many “Student Concours” exhibitions, and monitored classes for the teachers Bruce Dorfman and Sylvie Germain-Covey
The Italian American Writer’s Association
2005 Featured Poet, Cornelia Street Café in New York City
Reflectjen Spirit
Ongoing classes in Yoga, Meditation and Mindfulness practices. (yoga resume upon request)

PUBLICATIONS & WRITING
Articles:
The Bedford Record Review featured artist “Mapping the Artistic Process”
The New Paltz Observer, Volume XXIII, No. 1, featured artist in "Artists Corner"
Master’s Thesis Articles:
 “Fair Use and the Visual Arts: Please leave some room for Robin Hood”
“Ethics of Appraising Fine Art”
Publications:
Poetry: Yoga City, The Ever Dancing Muse, Poetry Motel, Medicinal Purposes, Vivace among others.
Travelingmom.com:  “Bluegrass for a Soulful Vacation”

Fine Art Resume

EXHIBITION EXPERIENCE
Active, exhibiting fine artist with concentrations in mixed media and printmaking.
Has exhibited widely throughout the tri-state area for over 20 years.

Featured & Selected Exhibitions
(excerpt, full exhibition list upon request)

2009 The Katonah Museum of Art, Contemporary Confrontations, “Cat’s Cradle” Wall Installation
Selections by Nan Rosenthal, Senior Consultant for the Metropolitan Museum of Art
2007 6th Biennial International Miniature Print Exhibition,
Center for Contemporary Printmaking, Norwalk, CT
Selections by David Kiehl, curator of prints the Whitney Museum of Art, NYC

2006 Young Emerging Artists, Westchester Arts Council, New York

2006 Castello di Borghese Vineyard & Winery, Cutchogue, New York, Solo Exhibition
2003 Watchung Arts Center, NJ, Artists Who Write
2002 Northern Westchester Center for the Arts, Mount Kisco, NY
Viewpoints, selections by Susan Cross, Associate Curator, The Guggenheim Museum

2001 John Jay Gallery, New York, NY, Solo Exhibition
2001 Viridian Gallery, New York, NY, Selected Collage Assemblage Society Members
2001 La Mama La Galleria, New York, NY, A is for Abstract, Solo Exhibition
2000 The New York Public Library, 96th Street Branch, New York, NY, Solo Exhibition
1991 Samuel Dorsky Museum of Art (SDMA) - SUNY New Paltz Senior Thesis Exhibition

AWARDS & ACTIVITIES
Annual "Monothon" at the Center for Contemporary Printmaking, Norwalk, CT, Exhibitor and Volunteer
Katonah Museum Artists Association, “Artists Visiting Artists” 
The Women’s Civic Club of Katonah, Beaux Arts Exhibition, Second Place, Category: Mixed Media
The Women’s Civic Club of Katonah, Beaux Arts Exhibition, Second Place, Category: Graphics
Concours Award in Printmaking, The Art Students League of New York
OM Yoga Center  200hr Level Intensive Training in Vinyasa Yoga and Meditation
Volunteers for Peace International Work Camp in St. Laurent de Chaumoussett, France: participated in      
the rehabilitation and preservation of a thirteenth century chapel and a 19th century lavoir.

ARTIST STATEMENT

Jennifer Llewellyn combines on paper a traditional sense of graphic art, with a more abstract vision, resulting in the suggestion of intense movement in some compositions, and, in others, of absolute stasis.  Her work is created out of the need to re-define man-made links to spirituality, both concrete and conceptual. Her physical and spiritual journeys are reflected in the expressionistic linearity and textures of her mixed media drawings and prints. Llewellyn attempts to re-invent and re-interpret our innate desire to define and explore the world in and around by us creating aesthetic tools that bring us closer to the exploration of our everyday lives – the abstract thought, the abstract connections, the intricate and often complicated collages of the world around us.
Although Llewellyn works primarily on paper her surface and technique is far from simple. Her mediums and styles range from the swipe of a paintbrush to a contact print of a vintage cheese grater. The process involves fearless experimentation in an effort to create a single image exploding with abstract visual thoughts and spiritual inspiration. Within the structure of each piece, Llewellyn invites the viewer to find freedom, texture, rhythm, beauty and growth.

PROFESSIONAL AFFILIATIONS
Lifetime Member, The Art Students League of New York, New York, NY
The Center for Contemporary Printmaking, Norwalk, CT
The Katonah Museum Artists Association, Katonah, NY
The Rubin Museum of Art, New York, NY
The Aldrich Contemporary Art Museum, Ridgefield, CT
Westchester Arts Council
Fashion Advisory Board, Fashion Merchandising Program, SUNY Westchester
Certified Yoga and Meditation Instructor, Yoga Alliance

PRIVATE COLLECTIONS

Matthew Tivey, New York, NY, Philip Max Dobler, East Hampton, NY, Kristen Olness, New York, NY, Mary Woods, Pound Ridge, NY, Cynthia and Patrick Brennan, Katonah, NY, Kirsten Sclater-Booth, Cross River, NY, Kim Cowley, Bedford, NY, Cindy Crozier and Bruno Lavion, Pound Ridge, NY, David Seaman, New York, NY, Darolyn and Christopher Augusta, Peconic, NY, Marie-Paule de Valdivia, Westport, CT, Mike Milversted, Stamford, CT, John and Helen Meyers, Katonah, NY among others.
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